You can’t post videos more than 15 seconds but ads can…

Instagram just announced that it will now allow all businesses to run advertisements for up to 30 seconds long on their popular photo-sharring application.

In line with their recent update, they are also allowing ads to have landscape and portrait formats for their photos and videos advertisements.

Also, the company is expanding their service to small and starting clients and widening the availability to 30 more countries like Italy, Spain, Mexico, India and South Korea starting this September 30.

Instagram stated that it will offer tools for better and optimized ads on its own app together with Facebook. A premium product dubbed as Marquee will help “drive mass awareness and expand reach in a short time-fram – perfect for events like movie premieres and new product launches.”

Via Instagram Business