Announced through a letter to investors via The Verge, Netflix confirmed that they will roll-out a cheaper streaming subscription of their service. The plan will be a mobile-only version of Netflix, and it will start in India as testing grounds with the possibility to expand to other countries.

More Netflix users, more fun.

The company previously tested a mobile-only version multiple times in several countries. The pitched plan allows users to watch any Netflix content but only on one smartphone or tablet at a time.

netflix-mobile-only-version-india

India has a low Pay-TV ARPU (average revenue per user) market (below $5). With that, the mobile-only service will surely be an effective way to introduce the service to a large number of people.

It’s not clear whether Netflix would bring this kind of service to other countries or even see the light of day, but it’s an excellent initiative.

What do you think about this? Will you avail of this mobile-only version of Netflix when it rolls-out in The Philippines? Sound off in the comments section below or message us on our Facebook page.

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